Optimizing Master-Case Sourcing for Retail Margin Growth
In the high-volume Consumer Packaged Goods (CPG) landscape, margin expansion is rarely achieved through top-line price increases alone. For regional retail chains, independent pharmacies, and institutional buyers, the most sustainable path to profitability lies in optimizing backend procurement dynamics—specifically shifting from broken-case or split-case replenishment to standardized master-case sourcing. The Unit Economics of Master-Case Purchasing…
